RELEVANCE IS
THE NEW CURRENCY.
Talisman is an award winning global agency operating at the intersection of sport, entertainment, commerce, and emerging technology.
We help brands, rightsholders, investors, and ambitious organizations navigate the modern attention economy through partnerships, activation, ventures, and advisory. In a world where relevance moves faster than traditional media, we build platforms, experiences, and commercial ecosystems designed to create long term impact.
With deep global relationships across sport, entertainment, media, hospitality, and investment, Talisman connects people, brands, and opportunities through culturally relevant and commercially driven strategies that unlock growth on a global scale.
We work with organizations looking to move faster, think bigger, and build what comes next.
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Founded on Strong
Founded on Strong
Team Principles
Team Principles
TALISMAN PARTNERSHIPS
Strategic partnerships engineered to drive commercial growth, market access, and cultural relevance across global sport and entertainment.
TALISMAN ACTIVATION
Creating unforgettable experiences, campaigns, and fan engagement platforms designed for the modern attention economy.
TALISMAN VENTURES
Connecting capital to the next generation of opportunities shaping sport, entertainment, fandom, and culture.
TALISMAN ADVISORY
Strategic intelligence and commercial advisory for brands, investors, governments, and rightsholders navigating the evolving business of sport.
Building
Bright Futures,
Bright Futures,
Hand in Hand
Hand in Hand
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Meet our
Team Members
Team Members
Every member brings a unique set of skills and perspectives to the table, and together.
DHARPAN RANDHAWA
Dharpan is founder of Talisman Group and a globally respected sports industry leader, advisor, and investor. He is known for driving innovation across global sports partnerships.
PREVIOUSLY:
• McLaren Racing
• Lagardère (SPORTFIVE)
CHARLIE EVANS
Charlie is CEO of Talisman, leading the company’s growth across sports, gaminG & entertainment through global partnerships and commercial innovation.
PREVIOUSLY:
• Wolverhampton Wanderers FC
• Manchester City FC
• Lagardère (SPORTFIVE)
LOGAN FURR
Logan leads partnerships at Talisman, driving commercial growth and strategic partnership development across the company’s global partnerships division.
PREVIOUSLY:
• LA Lakers
• Harris Blitzer Sports & Entertainment
• Fenway Sports Management
ANGELA CHRISTIAN
Angela is CFO of Talisman, overseeing the company’s global financial operations and supporting growth across the business.
BEN BIANCHI
Ben is a respected U.S. sports industry leader with deep expertise in commercial strategy, sponsorship sales, and brand partnerships across major leagues and global events.
PREVIOUSLY:
• Legends
• Miami Dolphins
• Fenway Sports Management
NICK SYKEN
Nick specializes in sponsorship strategy and commercial partnerships across sports and entertainment, with experience across leading U.S. agencies and properties.
PREVIOUSLY:
• CAA
• Excel Sports Management
• MKTG
ANDREW AU
Andrew is a senior marketing and growth strategist with more than 20 years of experience across media, consulting, and brand strategy throughout Asia.
PREVIOUSLY:
• The Economist Group
• Fortune Magazine
• World Experience Organisation
Our ADVISORY
Our ADVISORY
Every member brings a unique set of skills and perspectives to the table, and together.
TOM FOX
Tom is a globally respected sports business executive with decades of leadership experience across international sports, brand strategy, sponsorship, and commercial operations.
PREVIOUSLY:
• NBA Asia
• Nike
• Arsenal FC
• Aston Villa
• Wasserman
JAVIER VILLAMIZAR
Javier is a globally recognized investor and operator with deep experience scaling multi billion dollar businesses, venture investments, and international growth platforms. Javier is the Operating Partner at SoftBank Vision Fund and member of the McLaren Racing Advisory Group.
ERICA KERNER
Erica is Managing Director and Global Head of Brand Partnerships and Sponsorship at Standard Chartered, with extensive experience leading global sponsorship, luxury, and commercial strategy initiatives across sport and culture.
PREVIOUSLY:
• Tiffany & Co.
• Ralph Lauren
• Nike
• Adidas
• SailGP
• ONE Championship
KENNETH BERGER
Kenneth is an Asia sports business veteran with deep experience across licensing, commercial strategy, and rights holder development throughout the region.
PREVIOUSLY:
• IMG Asia
• UFC Asia
• Sports Marketing Japan (SMJ)
Our Journey
Our Journey
Embark on the Journey
We help businesses shine with bold branding and smart design—making growth feel effortless.
Giving It Your All
At Sandrio Design Agency, we blend creativity and strategy to build brands that stand out and succeed.
Going the Extra Mile
We merge design and strategy at Sandrio Design Agency to craft bold, memorable brands built for success.
Going the Extra Mile
We merge design and strategy at Sandrio Design Agency to craft bold, memorable brands built for success.
LET's
TALK
TALK
We help brands navigate sport, culture, and entertainment to unlock modern growth.
$150
1 blog articles/month- 5 social media posts/month
- Basic SEO optimization
$310
- 9 social media posts/month
- 2 blog articles/month
- Basic SEO optimization
$199
- 1 blog articles/month
- 5 social media posts/month
- Basic SEO optimization
$399
- 9 social media posts/month
- 2 blog articles/month
- Basic SEO optimization
