Talisman Joins Project Worldwide’s Sports, Gaming and Entertainment Collective

Partnership enables Talisman’s expansion into the U.S. as well as Project’s global offices across 24 countries. The combined team creates a powerhouse encompassing the full spectrum of sports marketing services including sports business consulting, sports sponsorships, brand campaigns and activations, data/analytics and talent booking.

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Riyadh Expo 2030 | Unveiling a $94.6 Billion Economic Boost and Multi-Sector Investment Opportunities

The successful bid for Riyadh Expo 2030 is poised to inject a staggering $94.6 billion into the Saudi economy, marking a pivotal moment in the region's economic landscape. Beyond this immediate windfall, the ongoing and consequential growth across various sectors promises to further elevate the nation's economic standing.

Unique Investment and Market Opportunities

Riyadh Expo 2030 heralds a new era of investment and market opportunities across diverse sectors. Here's a glimpse of the sectors expected to experience substantial benefits:

1. Digital Experience Technologies

The Expo is set to become a showcase for cutting-edge digital experiences, blending virtual reality, augmented reality, interactive technologies, and metaverse platforms. This platform will empower creators to unleash their creativity, fostering innovation and groundbreaking projects in the digital realm.

2. Tourism and Hospitality

Building on Saudi Arabia's Vision 2030, the tourism sector is anticipated to see an 18.1% compounded annual growth rate. The demand for an additional 100,000 hotel rooms in Riyadh alone underscores the rapid development required, providing opportunities for global hospitality brands, service providers, hospitality chains, and tourist experiences.

3. Infrastructure Solutions

While the construction sector continues to grow at a rate of 5.7% compounded annually, the surge in development, population growth, and tourism influx will strain infrastructure. This presents a market expansion for electrical infrastructure solutions, urban development, sustainable building technologies, and transportation.

4. Smart City Technologies

Riyadh Expo 2030 transcends being a mere event; it offers a glimpse into the future of urban living. Anticipate a surge in investments in IoT solutions, green energy, data analysis, and mobile network technologies, shaping the city of tomorrow.

5. Banking and Insurance

The banking sector is poised for a significant uptick in corporate loans, projected to grow at an impressive 11% compounded annual growth rate. By 2030, corporate loans are expected to reach a staggering $824 billion. Simultaneously, the insurance sector is bracing for increased demand, contributing an estimated SR675 million to the market.

As we edge ever closer to the opening of our office in Riyadh, I cant help but feel excited about the boundless opportunities Saudi Arabia offers to people from all walks of life, from around the world.

The Riyadh Expo 2030 isn't merely a global event; it stands as a multi-sector investment opportunity, promising substantial returns across a diverse range of sectors. Investors are entering one of the most captivating times and regions, poised to witness and capitalize on the transformative impact of this monumental event.

This important event is more than a celebration of innovation and progress; it's a catalyst for economic transformation, creating a legacy of prosperity and growth that will endure far beyond the event itself.

Watch this space.

About Talisman™

Talisman is an award-winning global agency redefining sports, entertainment, gaming & Web3 partnerships across key industries and regions. With offices in  Dubai & New York City, Talisman thrives on unparalleled storytelling, reflecting the great brands and creative minds they have the pleasure of working with. With global resources and connectivity in key markets, Talisman has won prominent industry awards for executing groundbreaking partnerships & activations across sports & gaming.