Talisman Joins Project Worldwide’s Sports, Gaming and Entertainment Collective

Partnership enables Talisman’s expansion into the U.S. as well as Project’s global offices across 24 countries. The combined team creates a powerhouse encompassing the full spectrum of sports marketing services including sports business consulting, sports sponsorships, brand campaigns and activations, data/analytics and talent booking.

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The OnePlus 7T Pro McLaren Edition is T-Mobile’s 2nd 5G Phone

OnePlus-7T-Pro-McLaren-Edition-T-Mobile’s-2nd-5G-Phone

OnePlus has announced its second 5G phone, the OnePlus 7T Pro McLaren Edition, and it’s set to be exclusive to T-Mobile in the US.

OnePlus announced the 7T Pro and the McLaren variant earlier this month, but at the time, it made no mention of a 5G version of the device.

The McLaren Edition of the phone is similar to the standard 7T Pro model, but it features an orange-and-black color scheme and increases the amount of RAM from 8GB to 12GB. It’s available as a 4G-only model outside of the US, while T-Mobile’s version will support both 4G and 5G.  

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About Talisman™

Talisman is an award-winning global agency redefining sports, entertainment, gaming & Web3 partnerships across key industries and regions. With offices in  Dubai & New York City, Talisman thrives on unparalleled storytelling, reflecting the great brands and creative minds they have the pleasure of working with. With global resources and connectivity in key markets, Talisman has won prominent industry awards for executing groundbreaking partnerships & activations across sports & gaming.

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Mar 13

What Does Cadillac’s F1 Entry Actually Mean For The Sport?

As a leading commercial agency in F1, the pit crew here at Talisman couldn’t be more excited about General Motors’ official entry into Formula 1 under the Cadillac Formula 1 Team brand, beginning in the 2026 season. This isn’t just another headline—it’s a pivotal moment for the sport, for American brands aspiring to go global, and for international companies aiming to penetrate the lucrative American market through Formula 1.

Articles & Insights
Jan 29

Talisman Insights 002 | Lewis to Ferrari, Sports Industry Consolidation, Web3 Spending Again

Welcome to our second edition of Playbook Insights - 002.‍ As we head into 2024, the sport industry outlook is set to remain strong economically, but not without seismic shifts. Brace for a revolutionary wave as sports organizations funnel investments into personalized fan data programs, crafting proprietary databases to elevate engagement. Generative AI, the new player in town, is set to redefine the game—expect groundbreaking applications spanning content creation, live coverage, player evaluations, sports betting, fan interactions, and streamlined back-office operations over the next 12–18 months.

Articles & Insights
Aug 16

The Power of B2B Networking in F1 Sponsorship

In the world of Formula 1, the allure of speed, precision engineering, and global fanfare extends far beyond the racetrack. For sponsors, the opportunity to align with an F1 team is not just about brand visibility during a two-hour race but about unlocking a treasure trove of B2B networking potential.

Articles & Insights