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Partnership enables Talisman’s expansion into the U.S. as well as Project’s global offices across 24 countries. The combined team creates a powerhouse encompassing the full spectrum of sports marketing services including sports business consulting, sports sponsorships, brand campaigns and activations, data/analytics and talent booking.
Artificial intelligence is infiltrating every industry, allowing vehicles to navigate without drivers, assisting doctors with medical diagnoses, and mimicking the way humans speak.
But for all the authentic and exciting ways it’s transforming the tasks computers can perform, there’s a lot of hype, too.
As Jeremy Achin, CEO of newly minted unicorn DataRobot, puts it: “Everyone knows you have to have machine learning in your story or you’re not sexy.”
The inherently broad term gets bandied about so often that it can start to feel meaningless and gets trotted out by companies to gussy up even simple data analysis. To help cut through the noise, Forbes and data partner Meritech Capital put together a list of private, U.S.-based companies that are wielding some subset of artificial intelligence in a meaningful way and demonstrating real business potential from doing so. One makes robots that can whir around shoppers to help workers restock shelves. Another scans recruiting pitches for unconscious bias. A third analyzes massive data sets to make street-by-street weather predictions.
Talisman is an award-winning global agency redefining sports, entertainment, gaming & Web3 partnerships across key industries and regions. With offices in Dubai & New York City, Talisman thrives on unparalleled storytelling, reflecting the great brands and creative minds they have the pleasure of working with. With global resources and connectivity in key markets, Talisman has won prominent industry awards for executing groundbreaking partnerships & activations across sports & gaming.
