Partnership enables Talisman’s expansion into the U.S. as well as Project’s global offices across 24 countries. The combined team creates a powerhouse encompassing the full spectrum of sports marketing services including sports business consulting, sports sponsorships, brand campaigns and activations, data/analytics and talent booking.
Dell Technologies is partnering with the McLaren Technology Group to maximize speed and agility across their organisation.
From faster data insights and faster speed to market, to faster data-enabled cycles of innovation that create better data-driven design and decision-making in a world where technology powers human progress.
Talisman is an award-winning global agency redefining sports, entertainment, gaming & Web3 partnerships across key industries and regions. With offices in Dubai & New York City, Talisman thrives on unparalleled storytelling, reflecting the great brands and creative minds they have the pleasure of working with. With global resources and connectivity in key markets, Talisman has won prominent industry awards for executing groundbreaking partnerships & activations across sports & gaming.
In conjunction with agency partner George P. Johnson, Talisman wins Silver at Campaign’s Event Marketing Awards for Best Launch 2021.
Artificial intelligence (AI) is revolutionizing sports and elevating it to a whole new level. While it is true that statistics and quantitative analysis have played a central role in games for a long time, AI is significantly impacting every aspect of sports. Over the last few years, sports have seen a quantum leap in the application of AI, Machine Learning, and advanced data science methodologies. Here I am going to share a few breathtaking advancements in Sports which one would have thought a fairy tale even a decade ago.
Tom Fox, a true luminary in the realm of sports marketing, has left an indelible mark on the industry. With a storied career that includes pivotal roles at prestigious organizations such as the NBA, Nike, Gatorade, and renowned football clubs like Arsenal FC and Aston Villa, his journey offers a treasure trove of insights and experiences. In this exclusive interview, we dive deep into the wisdom he's gathered over the years.