Talisman Joins Project Worldwide’s Sports, Gaming and Entertainment Collective

Partnership enables Talisman’s expansion into the U.S. as well as Project’s global offices across 24 countries. The combined team creates a powerhouse encompassing the full spectrum of sports marketing services including sports business consulting, sports sponsorships, brand campaigns and activations, data/analytics and talent booking.

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24 Hours with Dharpan Randhawa

24-Hours-with-Dharpan-Randhawa

​In this 24 hours with, Dharpan Randhawa of McLaren balances exercise, with family life and living an ‘inbox-zero’ life – not an easy task when your responsibilities stretch across a continent.

When I’m not traveling 200 days a year, this is what a typical day for me in Singapore looks like.

5:30: Body clock kicks in and I’m up.

5:45: Check on emails & Whatsapp messages that have come in overnight from UK team.

6:00: 6km run. This relaxes my mind and gives me the opportunity to catch up on my latest podcasts. Right now I’m really enjoying the Tim Ferris Show.

7:00: Sit down to breakfast with the girls – four and 10 years old. This is an important time as it allows us to discuss their day ahead, signing slips and also generally catching up on stuff.

7:30: Say goodbye to the girls and play with baby-boy (10 months old) for a few minutes before heading upstairs to my office.

7:45: From this point onward, I try to punch out most of my emails for the day. It’s when my mind is the sharpest and energy levels are high. Any proposals, strategy emails, numbers etc are all worked on now.


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About Talisman™

Talisman is an award-winning global agency redefining sports, entertainment, gaming & Web3 partnerships across key industries and regions. With offices in  Dubai & New York City, Talisman thrives on unparalleled storytelling, reflecting the great brands and creative minds they have the pleasure of working with. With global resources and connectivity in key markets, Talisman has won prominent industry awards for executing groundbreaking partnerships & activations across sports & gaming.

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AI-Augmented-Sports-Revolution
Dec 12

AI Augmented Sports Revolution

Artificial intelligence (AI) is revolutionizing sports and elevating it to a whole new level. While it is true that statistics and quantitative analysis have played a central role in games for a long time, AI is significantly impacting every aspect of sports. Over the last few years, sports have seen a quantum leap in the application of AI, Machine Learning, and advanced data science methodologies. Here I am going to share a few breathtaking advancements in Sports which one would have thought a fairy tale even a decade ago.

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Feb 24

Charlie Evans to Lead Talisman as CEO While Dharpan Randhawa Focuses on Strategic Growth

Talisman, the global sports marketing agency specializing in sponsorship, brand consulting, and retained sports property sales, has announced that Charlie Evans will step up as Chief Executive Officer, succeeding Dharpan Randhawa.

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Ryan Reynolds and Rob McElhenney's ownership of Wrexham AFC
Jun 26

A Hollywood Twist in Sports Ownership: Ryan Reynolds & Rob McElhenney's Game-Changing Strategies

Ryan Reynolds, acclaimed for his ability to captivate audiences with compelling narratives, has extended his storytelling prowess into the realm of sports. Together with fellow actor Rob McElhenney, Reynolds made headlines when they acquired Wrexham AFC, an English football club in the fifth division, for $2.5 million. What initially seemed like an unconventional investment in a team with limited prospects of reaching the Premier League transformed into a remarkable success story. This article delves into the journey of Reynolds and McElhenney, exploring how their documentary-style TV show, "Welcome to Wrexham," propelled the club's financial growth, social media popularity, and subsequent entry into the world of Formula 1.

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