Talisman Joins Project Worldwide’s Sports, Gaming and Entertainment Collective

Partnership enables Talisman’s expansion into the U.S. as well as Project’s global offices across 24 countries. The combined team creates a powerhouse encompassing the full spectrum of sports marketing services including sports business consulting, sports sponsorships, brand campaigns and activations, data/analytics and talent booking.

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Episode 1 - (F1 Series) | Las Vegas Update | Deconstructing The Business of F1 | Q&A Talisman Founder

On today's episode, John Sertori, a leading Formula 1 race analyst with over two decades of providing expert F1 commentary shares his insights coming out of the Brazilian Grand Prix and moving into the Las Vegas Grand Prix, the first of the final three race weekends of the season.

John is joined by Dharpan Randhawa, Founder & CEO of Talisman. Dharpan shares his unique perspective revealing the business dynamics that have become the driving force behind Formula 1's growth as well as how Talisman is delivering truly innovative solutions within sports marketing to generate meaningful business results between brands and sports properties.

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About Talisman™

Talisman is an award-winning global agency redefining sports, entertainment, gaming & Web3 partnerships across key industries and regions. With offices in  Dubai & New York City, Talisman thrives on unparalleled storytelling, reflecting the great brands and creative minds they have the pleasure of working with. With global resources and connectivity in key markets, Talisman has won prominent industry awards for executing groundbreaking partnerships & activations across sports & gaming.

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Jun 27

Talisman Launches Global Consulting & Research & Insights Division, Appoints Industry Veteran Greg Markant to Spearhead Growth

Talisman, an award-winning sports marketing agency, is thrilled to announce the appointment of Greg Markant as the new Director of Consulting & Insights. This strategic hire coincides with Talisman's launch of its global Consulting and Research & Insights Divisions, both of which Greg will spearhead, building and growing a global team around these initiatives.

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Aug 28

Talisman Welcomes Erica Kerner as Advisor to Support Global Growth

Talisman is pleased to announce that Erica Kerner has joined the agency as an Advisor, reinforcing its strategic capacity for continued global expansion and client growth.Erica Kerner is Managing Director and Global Head of Brand Partnerships and Sponsorship at Standard Chartered, where she oversees the bank’s flagship partnership with Liverpool FC, including its front-of-shirt sponsorship. She has held senior leadership roles at Tiffany & Co., Ralph Lauren, Nike, Adidas, SailGP, and ONE Championship, bringing a unique breadth of experience across sports, entertainment, and luxury. Erica is recognized for shaping impactful, global partnerships that drive both brand and business growth.

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Talisman-Optimize-Sports-Data-Marketing
Nov 7

Talisman Plants the (checkered) Flag to Optimize Sports Data Marketing

The Talisman Agency aims to be the first sports marketing agency to harness data all the way to the finish line, optimizing both team performance and fan engagement.TechHQ spoke with new Talisman chairman, Adrian Jones, on how emerging tech is changing the playing field for sports teams.Singapore-based Talisman is a leading sports marketing outfit, bringing innovation and technology to sports, entertainment, and gaming, via innovative partnerships, activations, and data-driven thinking.

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