NewYork, August 2025 – Talisman is pleased to announce that Erica Kerner has joined the agency as an Advisor, reinforcing its strategic capacity for continued global expansion and client growth.

Erica Kerner is Managing Director and Global Head of Brand Partnerships and Sponsorship at Standard Chartered, where she oversees the bank’s flagship partnership with Liverpool FC, including its front-of-shirt sponsorship. She has held senior leadership roles at Tiffany & Co., Ralph Lauren, Nike, Adidas, SailGP, and ONE Championship, bringing a unique breadth of experience across sports, entertainment, and luxury. Erica is recognized for shaping impactful, global partnerships that drive both brand and business growth.

Erica’s appointment comes at a pivotal moment as Talisman accelerates its global growth trajectory, bringing decades of experience from both brand and rights-holder perspectives - insights that will be instrumental in shaping the agency’s next chapter.

She joins Talisman’s elite Advisory Group, which already includes industry titans such as Tom Fox, sports marketing executive with leadership roles at Gatorade, Nike, MLS, Arsenal FC, and AstonVilla; Kenneth Berger, a sports marketing specialist with success across Asia in roles at IMG and UFC; and Javier Villamizar, SoftBank Vision Fund Operating Partner & McLaren Racing advisory board member renowned for scaling multi-billion-dollar operations globally  .

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EricaKerner:

“I’m excited to join Talisman at such a dynamic stage of its growth. I’ve known Dharpan for some time now and deeply admire what he’s built here - the vision, the culture, and the elite team he’s assembled. I look forward to supporting the agency as it scales and continues redefining what sports and entertainment partnerships can achieve.”

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Dharpan Randhawa, Founder of Talisman:

“Erica’s strategic insight and global experience are second to none. Having her join our Advisory Group marks a major step forward for Talisman. As we expand into new markets and verticals, her expertise at the highest levels of sport, entertainment, and luxury will give us an even sharper edge. With Erica on board, we’re set to take our vision for the future of partnerships to an even bigger stage.”

Charlie Evans, CEO ofTalisman:

“At Talisman, our ambition is to shape the Advisory Group into a truly industry-leading body, setting a benchmark that others will inevitably seek to emulate. For an agency of our size, attracting such distinguished leaders is both a strategic imperative and a testament to the credibility we have built. We are delighted to welcome Erica to this select group of advisors. Her global expertise and proven track record will be instrumental as we expand into new markets and strengthen our role as trusted partners to the world’s leading brands.”

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