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Partnership enables Talisman’s expansion into the U.S. as well as Project’s global offices across 24 countries. The combined team creates a powerhouse encompassing the full spectrum of sports marketing services including sports business consulting, sports sponsorships, brand campaigns and activations, data/analytics and talent booking.
In January, many people turn into tennis aficionados as the Australian Open gets underway, with audience interaction playing a major role.
Infosys was awarded the strategic opportunity as the Australian Open official digital innovation partner in September, and to kick off the first year of a three-year deal, the integrator is serving up a series of big data and analytics, artificial intelligence (AI), virtual and augmented reality experiences.
Talisman is an award-winning global agency redefining sports, entertainment, gaming & Web3 partnerships across key industries and regions. With offices in Dubai & New York City, Talisman thrives on unparalleled storytelling, reflecting the great brands and creative minds they have the pleasure of working with. With global resources and connectivity in key markets, Talisman has won prominent industry awards for executing groundbreaking partnerships & activations across sports & gaming.
